
Dr. Jay Swartz is a professor of international business and marketing at the California State Polytechnic University and its department chair there. He has been a student of Chinese culture and history for many years who recently retired from the United States Army as a full colonel. Among his favorite books is Sun Tzu’s The Art of War and among his favorite movies is the Zhang Yimou classic Raise the Red Lantern. He proudly reports to be the only non Asian on his street in Southern California where Chinese is more commonly spoken than English.